As her star continues to rise – thanks to leading roles in hit films Spider-Man: Homecoming and The Greatest Showman – Zendaya has captured our attention thanks to her self-confidence and statement-making sense of style. Is it any wonder, then, that these enviable qualities have effortlessly transitioned into her debut capsule collection, TommyXZendaya, with Tommy Hilfiger?
Having first announced the collaboration at the tail end of last year, Zendaya and Hilfiger have left us on tenterhooks ever since in anticipation of what the collection would hold – that is, until now. From zodiac-inspired prints to structured silhouettes, rainbow stripes and multi-coloured peep-toed shoes, the entire range is an ode to female forces from the bygone golden eras of the ’70s and ’80s, such as Diana Ross, Farrah Fawcett and Grace Jones.
“The most important thing to me is that these clothes feel timeless, and whoever puts it on feels powerful and confident,” said Zendaya, whose stylist, Law Roach, partnered with her on the project. From Studio 54-inspired dresses to high-waisted trousers and a prominent red colour palette, the collection captures a force to be reckoned with – just like Zendaya.
“Zendaya is an inspirational role model for her fans around the world, as she shines a spotlight on body positivity and diversity,” said Hilfiger of the 22-year-old actress. For this reason, the collection celebrates inclusivity by catering to all women – the pieces are available from size 4 to 24.
But for Zendaya, designing a collection suited to all women meant starting from the basics. “I’ve learned about what it really takes to make a garment,” she explained. “Even something as simple as a plain white tee takes so much more time, people and energy then you’d think, and every job is crucial.”
It was a process made simpler by taking inspiration from Hilfiger himself. “He’s a leader by example,” said Zendaya. “He shows how to have longevity in your career by always staying true to your brand and sharing your knowledge, but also never being afraid to reinvent or embrace young voices, and to always stay relevant.” The proof is in the brand’s past successes: Hailey Baldwin and Winnie Harlow’s co-created pieces for the Tommy Icons show in Shanghai in 2018, and four collections (and two years) with Gigi Hadid. Tapping into a young bright star like Zendaya guarantees continued relevance for the brand in 2019.
The TommyXZendaya collection will debut at the Tommy Hilfiger show on 2 March during Paris Fashion Week.